The Auckland-headquartered Devon Funds Management has rolled out a new look and shortened name as part of a brand refresh.
Launched in 2010 by Brook Asset Management co-founder, Paul Glass, the $2 billion plus boutique firm switched to the ‘Devon Funds’ name at the end of February.
Slade Robertson, Devon Funds managing director, said the new brand highlighted the business’ focus on delivering solutions for “the informed investor”.
“We felt that it was important to develop a modern and contemporary statement that captures the essence of our investment process and business,” Robertson said in a statement.
“We wanted the new brand to highlight the extensive levels that our investment team go to when they are developing their views on the risks and opportunities that exist across the New Zealand and Australian share markets.”
He said the “fundamental knowledge and the experience” of the Devon team underpins the manager’s appeal across retail, wholesale and institutional markets.
In addition to Glass (who acts as executive chair) and Robertson, the Devon investment team includes CIO Mark Brown and three portfolio managers: Chris Gaskin; Tama Willis; and, Nick Dravitzki.
Devon runs over $2 billion across a suite of six retail funds as well as wholesale offerings and individual mandates for larger investors (including a long-standing $335 million gig with the NZ Superannuation Fund).
The manager is part of the Investment Services Group (ISG), which includes JMI Wealth and Clarity Funds under its umbrella. Glass owns about half of ISG with other equity spread among Devon and JMI senior staff.